
E-Commerce Digital Marketing Manger
We are looking for a talented and passionate digital marketing manager to lead and grow our digital marketing and website.
About the role:
- Ecommerce
- o Ecommerce strategy – optimising website experience to meet business strategies and to align with branding.
- o Content updates for new launches and promotions.
- o Manage and organise online launch plans on time to ensure an effective launch.
- o Monitor the visual merchandising online, delete product when out of stock or put on the waitlist for an upcoming launch date, upload content and write all new product descriptions.
- o Manage operations with our fulfilment centre; work on new stock arriving in the warehouse, stocktakes and be aware of when stock levels are low.
- o Create monthly reports and use data to gauge the business’s monthly performance which will then need to be shared across the team.
- o Work closely with our web developer
- Digital Marketing
- o Collaborating daily with our digital ads manager to coordinate marketing strategy.
- o Use reports provided from our Facebook Ads manager and translate this information into actionable digital marketing strategies.
- o Provide relevant content for our Facebook Ads manager that will help create effective and engaging ads.
- o Work with our head designer to develop a marketing schedule in-line with delivery dates, available content and current inventory levels. Important to ensure the brand’s brand aesthetic is effectively communicated through all digital platforms.
- o Work with our PR and social media marketing employee on-brand weekly EDMs in line with the marketing calendar.
- o Help create engaging content with our team that tells the brands ethos across all digital platforms that will be used in channels such as social media, website, EDMs.
About you:
- You have a passion for e-commerce and online businesses
- You are hungry and want to take a leading role in helping to grow an emerging fashion business
- You have an appreciation for fashion, Avenue’s products and its market
- At least 2-3 years of relevant experience in a digital role
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